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Colon cancer is the third most prevalent and deadly cancer for women and men. You can prevent it with thorough and timely testing. If you're 50 or older, get screened today.
Borland-Groover partners with American Cancer Society
to save lives.
The Borland-Groover Clinic, a well-established and respected gastroenterology practice, is partnering with the American Cancer Society to educate and
generate awareness in the community about the importance of colorectal cancer screening.
“We want to focus on colorectal cancer this month because it’s one of the few cancers that almost always is
preventable when you are screened on a regular basis,”
said Jack R. Groover, M.D., president and CEO for the
practice.
According to information provided by the American
Cancer Society, there were approximately 108,070 new
cases of colon cancer and 40,740 new cases of rectal
cancer in the United States in 2008. The ACS also estimates
that there were 49,960 deaths from colon and rectal cancer
combined last year.
In America, colorectal cancer is the third most common
cancer in men and women.
Colonoscopy screenings usually begin at age 50 and
then repeat every 10 years unless the patient is at a
higher risk of developing colorectal cancer. Generally,
patients are referred by their primary physician but can
self-refer by calling one of the Borland-Groover Clinic
office locations. There are eight locations in and around
Jacksonville, one in St. Augustine, two in the Daytona area
and one in Delray Beach.
“We try to make the screening procedure for our
patients convenient by staying within their communities.
We have 37 physicians in the Jacksonville region including
Fernandina Beach and St. Augustine, and 11 physicians
in our other office locations,” said Victoria King, practice
administrator.
The actual colonoscopy screening only takes about
20 minutes and patients may do the entire procedure
including preparation in one day.
“We hope that the preparation process becomes even
easier for our patients and we’re doing everything we can
to make it as simple and relaxed as possible,” King said.
Colon cancer may occur due to polyps that form in
the colon. If polyps are found during the colonoscopy
screening, they can easily be removed at that time. Then,
the patient will continue on a recommended screening
schedule to prevent any further cancer risk.
“Unfortunately, there are many more people who need
to be screened, and our charge is to educate the community
about the importance of colon cancer prevention.
In general, says Dr. Groover, those who have a family
history of colon cancer or polyps should be screened
every five years as should those who have a history of
ulcerative colitis and Crohn’s disease.
“Almost all colorectal cancers start as polyps that are
benign. Once removed, the threat of cancer is removed.
Next, we recommend continued screening to assure that
there isn’t any new polyp growth,” he said.
What is sobering is that only about 50 percent of the
general population and perhaps 40 percent or less of
minority communities are getting the screening procedure
to prevent colon cancer. This is a critical health problem
that the Borland-Groover Clinic and the American Cancer
Society are working diligently to overcome.
According to Dr. Groover, there is now new technology
that offers another option for patients who are reluctant to
have a full colonoscopy. Known as virtual colonoscopy,
it’s a less invasive procedure performed with a CT scanner
or X-ray machine where a picture of the colon is created
without entering the body. Unfortunately, with the
conventional optical screening and the virtual colonoscopy
screening, patients still have to go through the preparation,
which takes several hours to clean out the intestinal tract.
“We hope that the virtual colonoscopy will induce more
people to be screened,” Dr. Groover said.
A Positive Prognosis
Gastroenterologist Dinesh Madhok, M.D., who has
been practicing since 1993 and as a physician with the
Borland-Groover Clinic since 1997, says that we often find
pre-cancerous polyps or even early colon cancer during
the screenings. “It’s really very treatable at that stage. What
patients dislike is the preparation, but the procedure itself
is very easy. Usually we use sedation or anesthesia during
the colonoscopy, and the preparation solution that we use
is very palatable.”
He says that practice physicians find polyps in about
25 percent of male patients who are screened and in
about 15 percent of the women. “Overall, colonoscopy
screening saves more lives and more dollars than the cost
of screening for other cancers, and is one of the most
effective cancer screening tools we have,” he said.
“If the screening is done properly, it should decrease
the incidence of cancer by 90 percent,”
said Dr. Groover.
No one really knows the exact causes of colorectal
cancer but research has shown that there are certain
risk factors that make some people at higher risk for
cancer including age, colorectal polyps, family history of
colorectal cancer, genetic alterations, a personal history
of cancer, those with ulcerative colitis or Crohn’s disease,
those who smoke cigarettes, and those who have a diet
that’s high in fat (especially animal fat), low in calcium,
folate and fiber.
The ACS recommends continued screening because
people who have had colorectal cancer may develop
the disease a second time. People who think that they
or their family members may be at risk should talk with
their doctors and schedule an appointment for a screening
colonoscopy.
The Borland-Groover Clinic serves the greater
Jacksonville area, the Central East Coast, and South Florida
from twelve conveniently located offices. The Clinic has
been represented in Jacksonville since 1947 through the
practice of the late Dr. James L. Borland, Sr., who was
a pioneer in clinical gastroenterology. The practice has grown to include 48 doctors with experience in detecting colorectal cancers, and is involved in numerous clinical
research studies of the colon.
Call the Borland-Groover Clinic to schedule a screening
colonoscopy; it is easier than you think. The Clinic staff
will be happy to help you find the nearest location most
convenient to you. In addition, the Borland-Groover
Clinic has a mission to help everyone receive medical
attention, as its staff includes employees and physicians
who are fluent in Spanish. Clinic staff will also schedule
an interpreter to assist you with other languages and
encourages patients to bring their own interpreters. For the
vision-impaired, guide dogs are welcome at all locations
and an interpreter for those who are hearing impaired will
also be scheduled.
- In the Jacksonville region, (904) 383-1183
- In Port Orange, (386) 788-1242
- In Ormond Beach, (386) 677-0531
- In Delray Beach, (561) 245-4550
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Or give us a call! 904-383-1183
Committed to Preventing Colon Cancer.
Serving Jacksonville Since 1947.

“Overall, colonoscopy screening saves more lives and more dollars
than the cost of screening for other cancers, and is one of the most
effective cancer screening tools we have.”
— Dinesh Madhok, M.D.

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